Gum Hair Preparation by Mr. Natty, one of the first products to be developed by the classically trained British Royal Court barber, is a mattifying hair styling preparation which adds volume and gives the hair extra texture. Making its come-back in 2019 after a few years 'off', and back by popular demand, Gum is perfect for shine-free styles which demand a bit of added bounce.
Warm a small amount between the fingers and stroke through the hair as you style. For slick-back styles, run a comb through your hair after applying your Hair Gum. For a completely matte finish, dry the hair with a hair dryer before applying your Hair Gum.